exceptional softness. superior quality.

Sleepwear for little people who dream big

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In 2017, over 50,000 children's sleepwear garments were recalled for failing to meet safety standards.

We take the regulations seriously. learn more about our commitment to safety.

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What People Are Saying!

  • The softest pajamas we’ve ever had! Absolutely love the material these pajamas are made of- so soft and comfy! I would recommend sizing up if you’re in between sizes but the fit is absolutely adorable!

    Julianna W.

  • These are our most favorite PJ's. They are soft and breathable but still keep our little guy warm enough at night. No matter how many times I wash them they still keep their shape and feel. Love!

    Katie W.

  • I absolutely love the color and the fabric is so soft and beautiful. Seems like high quality construction. I can’t wait to see more collections!

    Kate H.

  • Seriously sooo luxurious and sooo soft! Every time they wear them I demand an immediate snuggle fest because I cannot get over the coziness! You definitely need a pair (or two.. or three) for your littles! I’ve already asked them to start making some in my size!

    Eden Lee, Lifestyle Blogger & Mom of 3

  • They are the softest material ever...They don't have any tags, zippers, or buttons. And they're such a sweet shop! If it's a gift, they give you a card and a gift bag. It's a good little shower gift!

    LeeAnne Benjamin, Social Media Personality (via Instagram stories)

  • Great pjs for kids. So soft and comfy, great colors and patterns, and very thoughtfully designed. Top-notch customer service. Highly recommended.

    Christine P.

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Size Chart
WB PJs are designed to be snug-fitting.
0M-24M sizes do run small so you may want to size up! Toddlers are true to size.




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